Apura Ingredients™ and NewTree Fruit Company Announce Strategic Partnership 

NewTree Fruit Company and Apura Ingredients are proud to announce a strategic partnership aimed at
bringing NewTree’s patented De-Sugared fruit technology to a broader portfolio of ingredient solutions
through Apura’s established global supply network and formulation expertise.

NewTree Fruit Company’s patented process extracts 100% of fruit juice’s inherent sugar while
maintaining the full nutrient profile, natural color, flavor, and acidity across all beverage and food
categories. This is part of the company’s commitment to collaborating with brands to create great tasting
fruit infused products without adding unwanted sugar, calories, or carbohydrates and offering a clean
label.

Through this partnership, NewTree’s De-Sugared fruit ingredients will integrate into Apura’s portfolio of
sugar-reduction solutions, providing manufacturers across beverage, dairy, confectionery, and other
segments with a powerful tool to reduce sugar while enhancing nutrition and flavor.

“Today’s consumers are re-educating themselves on what it means to enjoy fruit and fruit-derived
ingredients,” said Kim Anderson, Co-Founder of NewTree Fruit Company. “Our De-Sugared technology
empowers product developers to formulate products that feature real fruit nutrition without unwanted
sugar. Partnering with Apura Ingredients accelerates our mission by pairing our innovation with their deep market reach and technical formulation expertise.”

“We are excited about partnering with NewTree to bring De-Sugared fruit technology to the global
marketplace,” said Nancy Hughes, President of Apura Ingredients. “At Apura, we believe sugar reduction
should not be simply about compromised choices, and this collaboration strengthens our commitment to
providing ingredient solutions that maintain taste, functionality, and contribute to consumers’ health
goals.”